Helmut Newton Stiftung – Pigozzi and the Paparazzi
Helmut Newton Foundation / Berlin, Germany
Paparazzi photography—for the first time ever in Germany, the Helmut Newton Foundation dedicated an exhibition to this so far most aggressive form of photo journalism in 2008, entitled »Pigozzi and the Paparazzi«. Here, the concept’s focus is deliberately not set on the contemporary media circus. In fact it shows historical icons like Erich Salomon and Weegee as well as representatives of the »classic« paparazzi business of the 1960s and 1970s, e.g. Ron Galella, Daniel Angeli, Tazio Secchiaroli, Helmut Newton and Edward Quinn. A strong typography as well as a picture by Helmut Newton served as a fundament for the design. The promotion campaign included posters, adverts, outdoor advertising and invitations as well as a comprehensive catalogue to accompany the exhibition.